From receipt to dashboard:
the story behind Novik

What started as a way to streamline gift shipments through a client’s in-house logistics center, evolved into a full-featured platform for campaign management. No fragmented tools or manual hassle. Just one automated flow that works. Over the years, Novik has grown into a scalable SaaS platform supporting more than ten different campaign flows, from cashback to product registration and gift selection. All managed in a single environment, connected to systems and suppliers on both sides of the process.

Our strength lies not just in technology, but in creating real customer value. Novik makes the entire customer journey visible and measurable. Not only at the first point of contact, but especially in the stages where loyalty is built: aftercare, repeat purchases, registration and service. We believe true customer engagement starts after the promotion. That’s why we build dashboards that do more than monitor. They help you make better decisions, optimise processes and deepen customer relationships. So your campaigns run faster and deliver more.

Smart partnerships, seamless execution

We believe in strong partnerships to support your campaign from start to finish. That’s why we work with leading technology providers, like Sendcloud, the shipping platform for e-commerce, trusted by over 25,000 businesses. Sendcloud integrates seamlessly with our automated campaign flow, ensuring a smooth and complete logistics process.

For fraud detection, Novik partners with a specialised expert in OCR technology. OCR instantly converts documents, such as receipts, into usable data. From there, our smart Novik features and AI get to work, interpreting that data and automatically checking for accuracy, completeness and anomalies. This allows you to detect suspicious claims faster and keep your campaign running at the highest level of accuracy and security.

Novik is a product of Not on Paper

Technology that accelerates and amplifies, that’s what Not on Paper stands for. With years of experience in developing scalable platforms and customer-centric digital solutions, they ensure that Novik continues to innovate and grow alongside the ambitions of the organisations we support.

Want to learn more about their work? Click here.